How to Leverage Story Telling for Your Business Pitch

There are a number of reasons a business needs investments, these investments could be in…

Ten Marketing Tips for Startups

As an entrepreneur, marketing is critical to the growth of your business. It is one…

business plan

How to Develop an Operations Plan

A critical component of your business plan is a strategy for managing your company’s operations.…

How to Leverage 360 Degrees Marketing Technique to Increase Sales

Sales are a determinant of whether a business would survive or not. The lifeblood of…

executive summary

How to Write a Winning Executive Summary

There is no set structure for an executive summary, but there are guidelines you must…

How to Position for Sustainability

How to Position for Sustainability

Businesses require a well-thought-out process to stay afloat and abreast with market dynamics. The importance…

What You Need to Know About Customer Types

The lifeline of every business is enmeshed in the number of stakeholders it interacts with…

How To Validate Start-up Ideas With Design Thinking

Innovators are concerned about building a product that will have a huge impact on the…

Why You Need a Business Plan

“By failing to plan, you are planning to fail.’’ (Benjamin Franklin, Inventor, and Businessman) As…

What You Should Know about VAT

Gone are the days when small and medium-sized scale business owners will say forget Value…

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