value proposition

elevator pitch
How to Build Your 60-Second Elevator Pitch

An elevator pitch is an introductory summary of you and your business goals. It is…

Why You Need a Business Plan

“By failing to plan, you are planning to fail.’’ (Benjamin Franklin, Inventor, and Businessman) As…

How to define a Product-Market Fit
How to define a Product-Market Fit

An antenatal app provides low-income pregnant women in hard-to-reach areas with medical information. What is…

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