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Understanding Your Industry

Understanding Your Industry

By Chukwuemeka Ayogu 2 min read
The newbies in every business are known for their desperation to make sales at all cost. But the truth is that no…
Simple Ways to Build Brand Equity

Simple Ways to Build Brand Equity

By Seye Olurotimi 2 min read
Brand equity simply refers to goodwill and benefits that a product or service enjoys which is borne out of consumers'…
Factors Besetting Nigerian Women in Agribusiness

Factors Besetting Nigerian Women in Agribusiness

By Edobong Akpabio 4 min read
Agribusiness describes the entire range of activities in the agricultural value chain, both individually and…
Dealing with Freelance/Contract Employees

Dealing with Freelance/Contract Employees

By DIY Law 2 min read
Remember Adeola from our previous article, well she's been able to set up her fashion studio at the property she…
The Agriculture Map of Nigeria - Part 2

The Agriculture Map of Nigeria - Part 2

By Edobong Akpabio 4 min read
We continue with the Part 2 of our series on the agricultural map of Nigeria, showing the distribution of crops and…
Importance of Research in an MSME's Branding & Advertising Strategy

Importance of Research in an MSME's Branding & Advertising Strategy

By Busola Akin-Olawore 2 min read
"Without data you're just another person with an opinion" - W. Edwards Deming An opinion that might not…
Improving Employee Performance

Improving Employee Performance

Employees are arguably the best asset of any organization, but the truth is that many employees
By Omolola Egunwale 1 min read
Group Life Insurance Claims

Group Life Insurance Claims

So you have taken a group life insurance policy and you have a claim: here is how to File a
By Ope Osiyemi 1 min read
'Franchising' The new face of Entrepreneurship 2

'Franchising' The new face of Entrepreneurship 2

Franchising Pros and Cons For the franchisee: Pros Cons
By onyinyechi udoh 3 min read
Key things to know about the Nigerian Tax System

Key things to know about the Nigerian Tax System

If your business is structured as an enterprise it is important to know that there are
By Chukwuemeka Ayogu 1 min read
Why You Should Terminate that Contract

Why You Should Terminate that Contract

FBT Ltd, a PR agency had finally found a digital marketer after weeks of interviewing various
By DIY Law 2 min read
What you need to Know About a Parent and a Subsidiary Company

What you need to Know About a Parent and a Subsidiary Company

Titi, Ada, Lanre and Emmanuel, four bosom friends from highschool decided to join their mind
By DIY Law 1 min read
Acquiring a Landed Property for Your Business

Acquiring a Landed Property for Your Business

Adeola is the winner of the $10,000,000 cash prize in the renowned SPC Fashion challenge for
By DIY Law 3 min read
Income tax of a Business Name - the nitty gritty (2)

Income tax of a Business Name - the nitty gritty (2)

This article is the second part of the series "Income tax of a Business Name - the nitty gritty".
By Deloitte Nigeria 2 min read
Equity, Shares and Startups

Equity, Shares and Startups

What exactly is equity? If you run a startup, you probably might have heard of equity, shares or
By DIY Law 1 min read
Importance of Auditing Internal Control Systems

Importance of Auditing Internal Control Systems

As a business owner, regardless of if, your business is profitable or not you have to have an
By Chukwuemeka Ayogu 1 min read
Key things to Consider When Choosing an Accounting Software

Key things to Consider When Choosing an Accounting Software

Gone are the days when entrepreneurs thought online bookkeeping or accounting is a luxury meant for
By Chukwuemeka Ayogu 2 min read
5 Legal Terms Startup Founders Must Be Familiar With

5 Legal Terms Startup Founders Must Be Familiar With

As a startup founder/owner, you are on a constant journey of knowledge and learning. This means
By DIY Law 2 min read
What every startup founder should know about dispute resolution

What every startup founder should know about dispute resolution

Tobe and Tacha have been running Happy Feets Ltd, their thriving shoe business for about 2 years.
By DIY Law 2 min read
Tax Implications of Accounting Errors (1)

Tax Implications of Accounting Errors (1)

Nigeria currently operates a self-assessment tax regime. What this means is that taxpayers are
By Deloitte Nigeria 3 min read
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